Privacy policy

This launch policy explains how Trend Sift handles information submitted through the website. It should be reviewed by a UK privacy professional before commercial launch.

Information we collect

We may collect email addresses submitted for newsletters or price alerts, saved-product preferences stored on your device, basic technical logs required to operate the service, and aggregated search activity when analytics is enabled.

How we use information

We use information to provide requested alerts, improve search relevance, operate the website, prevent abuse and communicate service updates.

Lawful basis

Consent is used for newsletters and optional analytics. Legitimate interests may be used for essential security, fraud prevention and service operation.

Storage and retention

Launch alert records are stored securely on the server and should be removed when no longer needed. Saved products are stored in your browser unless you clear them.

Sharing

We do not sell personal data. Data may be processed by hosting, analytics or email providers only when required to operate the service and subject to appropriate agreements.

Your rights

Depending on applicable law, you may ask to access, correct or delete your information, object to certain processing or withdraw consent.

Contact

Email privacy@trendsift.co.uk for privacy enquiries.